The Organizing Principle of the Brain (And Our Latest Blog Contest!)
Ned Herrmann, founder of Herrmann International, wrote that the Whole Brain® Model is a metaphor for an organizing principle of how the brain works.
Wikipedia defines an organizing principle as “a core assumption from which everything else by proximity can derive a classification or a value. It is like a central reference point that allows all other objects to be located.”
When you consider the brain as an organizing principle, you begin to realize how many ways Whole Brain® Thinking can be applied and how far-reaching the applications are for driving the Whole Brain® Advantage, both in work and in personal life.
In fact, over the years Ned came up with quite a list:
40 Ways to Drive the Whole Brain® Advantage
Under the Organizing Principle of the Brain
Advertising
Applied Creative Thinking
Boredom
Career Orientation
Coaching
Communication
Counseling
Creative Problem Solving
Customer Service
Decision Making
Family Relationships
Group Process
Health
Human Resource Development
Innovation
Investing
Job Design
Leadership Development
Learning
Learning Design
Management Development
Marketing
Marriage
Meeting Design
Organization Design
Organization Effectiveness
Personal Growth
Post-Merger Integration
Process Design
Product Design
Project Management
Sales
Sports
Strategic Thinking
Task Force Creation
Teaching & Training Delivery
Team Building and Bonding
Time Management
Workshop Design
Writing
Now we want to know what you think (and we have a terrific prize for two lucky commenters!):
1. What would you add to this list?
2. Which one application do you think will be most important to organizational success in 2011?
Leave a comment with your answers, and you could win a free HBDI® Profile Board. The Profile Board is a great tool for reinforcing the application of Whole Brain® Thinking and organizing team activities and interactions around a central reference point of Whole Brain® Thinking.
This is your opportunity to contribute to the collective intelligence of the Whole Brain® Thinking community! We’ll publish the updated list in a future issue of our BrainBytes™ newsletter.
Two winners will be selected by random drawing from comments on this blog entry related to the questions above. Contest is open until March 18, 2011.
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February 28th, 2011 - 18:29
Web design
Online course design
Business plan development
Grant applications
I’ll probably think of a few more after I think a little more about it.
February 28th, 2011 - 19:00
Safety Management
Safety Training
Driving – Yes, this does require the whole brain to be successful
Driver Education
Along with writing comes Reading – can you put yourself into the story or content?
Like Lydia, I will certainly think of more when I least expect it.
February 28th, 2011 - 20:34
Employee Engagement
Customer Empathy
Software & Application Design
Patient Care
Spirituality
All will be important in 2011!
March 1st, 2011 - 09:00
1. I would add Action Learning. The process of Action Learning can be seen from all 4 quadrants and HBDI used as an organising approach.
2. Leadership development is the most VIP I think
March 2nd, 2011 - 17:11
How to integrate and acknowledge things of the heart into the thinking profiles — what comes first and how do they interact, how do thought and feeling influence each other toward a positive outcome. How to determine the paramenters of boundaries for different profiles — is it possible? Who has rigid vs. flexible boundaries — is it associated with their point of view, territorialism or is it a fluid line that moves position?
From a world perspective, and the vastly different cultures, how can the HBDI be used and applied to create change and understanding when differences are so great? And how can the HBDI be applied in a world of political turbulence and power struggles? The bottom line — How can the HBDI save the lives of innocent people when they happen to be under the control of others who appear to have no heart?
March 6th, 2011 - 18:13
Awareness of self; authentic and fabricated and its associated motivations (towards self and others)
-awareness of skill tendencies
-awareness of fears, how they were created (defraying the fear to live in greater freedom) and how to acknowledge and alleviate or minimize their impact on decision making
-awareness of strengths and challenges with communications/interactions; thus allowing for improvement
Truly, wholly, respecting and embracing Diversity (Many birds, one song – Rumi)
March 8th, 2011 - 17:49
1. Hiring/Recruiting Personnel – Corporate America has got to stop the attitude of hiring people who make me comfortable (more like me) and take a hard look at people who complement them and maybe make them a little uncomfortable!
2. Experience design – Total end to end consumer experience design encompasses Marcom, Product Design, Advertising, Retail partners, out of box experience and customer care. If you don’t take a whole brain approach to this emerging field, you will find your products still in inventory.
August 16th, 2011 - 14:47
Optimal Thinking (superlative realism and the language of our best self) is a competency we need to cultivate to consistently optimize results. The author of Optimal Thinking, Rosalene Glickman, Ph.D. states, “Whenever we think suboptimally, it costs us time, energy, joy and money.”
September 8th, 2011 - 07:01
Content Categorization and Tagging !!!
With books…..
OK, so I read ALOT of research documents, articles, books, etc..and I mean ALOT (Whole Brain topic being one of my favorites) !! As I read these printed items, I HAVE to highlight key concepts/ideas as well as well as then place a Post-It Flag onto that section of the page so that I can easily find and reference this information at a later date. Here’s where Whole Brain Thinking plays an ESSENTIAL role in this process…… I will only buy the Post-It book flags which come with the yellow, blue, green, and red colors (interesting how they have a PERFECTLY colored set to match the Whole Brain quadrants!!). This is a TREMENDOUS assistance for me as I can then easily identify which pages have content that addresses information which is:
- Academic/Results Driven – I use BLUE flag
- Futuristic/Opportunity Driven – I use YELLOW flag
- Traditional/Task Driven – I use GREEN flag
- Humanistic/Feelings Driven – I use RED flag
I would LOVE LOVE LOVE to hear how the use of these colored Post-It Flags can be BEST utilized for tagging this type of content.
For blogs….
I have yet to figure out a good way to use Content Categories AND Tagging to appropriately identify content (without creating way to many category/tagging choices). Ideas ??
Thanks!
Matt LeClair
On
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